Supply · Overview

The supply front page — the whole picture over Monday cornflakes. The scorecard says whether we're on track for the week; the driver row shows how we got there; the headlines say what needs attention, each a click straight to the page that owns it. The detail, and the fact / cause / action, live on the pages you jump to.

Primary metrics

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This week's headlines

HeadlineThis weekStatus
Net sales revenueRevenue £540, down 18% on the week and £60 under target as orders fell to 10.Review
AcquisitionVolume holds, but paid CAC is over target and paid activation has collapsed to 17%.Act
What have we done this week?1,240 contacted, 22 new into the pipeline, 14 sign-ups; 3 resellers reactivated.Review
Net adds & reactivationsNet +3 to 54 — but 9 slid to lapsed; the at-risk pool grew to 40 and £4,740 now sits at risk.Act

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